Dr Georgina Cairns MBA has twenty five years’ specialist experience in public health and behaviour change research and capacity building. This includes training for health professionals and teachers concerned with harm reduction for young people with special needs for the Health Education Board for Scotland, training doctors and infection control nurses for the International Federation for Infection Control and Prevention, organisational and health care worker capacity building for the European Centre for Disease Control and Prevention, training in the design, implementation and evaluation of behaviour change interventions for the prevention and control of non-communicable disease for the Asian Food Information Centre and for the Special Delegation of the European Union in Asia. Georgina has also delivered training in risk communication, effective communication with people in the early stages of dementia and developing interventions to reduce substance misuse and associated harms. Georgina designed, launched and led as the Founding Programme Director, the University of Stirling’s MBA in Social Marketing and Behaviour Change. Georgina holds a B.Sc. in dietetics, a doctorate in public health, and an MBA. In addition to working as a trainer, Georgina is also a public and population health research consultant for client such as DG SANTE and the Scottish Government, and continues to publish in academic journals concerned with health behaviours, health policy and health promotion.